There is a right way to market your website on your social media and a wrong way.

You Should Never Spam Products or Services on Your Post Feed

One way to quickly lose followers is by spamming your products or services without any context. You can not expect to yell buy and make a sale, you instead should focus on telling a story that shows your audience why your brand is valuable to them. Read this blog post to learn how to sell to your audience through creative storytelling.

Follow the 80/20 Rule

This rule dictates that 80% of the content you post should not be focused on selling, rather it should be focused on offering valuable information to your followers. Sometimes a nice picture or video will put you above your competition online. In other words, every 5th post should be focused on promoting your products and services all other posts should just offer great content.

One of the best ways to market your site on your social media is through blog posts

Blog posts give you a chance to address your industry to your audience in a really deep and introspective way. Blog posts are able to incorporate all different types of media to help drive your point home. Most successful websites use blog posts to earn more traffic and market their products or services.

Make Sure Your Website is Visible All Throughout Your Social Media Profile

In your bio, your photos and videos…everywhere! You want your website link to be in as many places as possible to ensure your audience sees it clearly. Remember, It does not hurt to link your website on your photo and video posts, as long as the content is still following the 80/20 rule.