Project Description
INSTAGRAMÂ MANAGEMENT
For this project, the goal was to grow the followership of Carla Rieger’s Instagram account. Carla Rieger is the owner of Mindstory Academy in Vancouver, BC. She is also a public figure as she is the spokesperson of her company. She lectures hundreds if not thousands of people on how to improve their life and income. Her brand had a decent reach but she felt it was time for her to raise her brand awareness on Instagram. This way, her brand could reach thousands of new people from different walks of life in the Vancouver area.
Within 3 months Carla’s Instagram account has gained thousands of new followers. These new followers were sent a direct message to promote her upcoming events. A portion of these new followers showed up to her lecture event and became clients of Mindstory Academy. It is important to note that in this specific instance we were only in charge of mass engagement and not posting regularly. You can check out Carla’s Instagram page here.